The Pavilion Podcast
The Pavilion Podcast

Episode · 1 year ago

Ep 44: Learning a new job and a language at the same time w/ Tilda Molho


On this edition of "Is this a good time?", Brandon talks shop with Tilda Molho, Category Director at Ebay.

Hello, everyone. And welcome back to the revenue collected podcast. I am your host, Brandon Martin, and you are listening to Is this a good time? The show where I asked revenue Collective members some really basic questions, and they have awesome answers. In a short, 15 minute conversation, we will be coming to you live on Tuesdays and Thursdays. So please smash that subscribe button so you don't miss an opportunity to learn and hear from revenue collective members who may just be your future boss. Our guest today is Tilda Mojo. She's a category director of electron ICS and Home entertainment at eBay in the UK We're gonna learn about how do you possibly take on both a new job and a new language at the same time before we get going with the questions, I want to tell you a little bit about this one. Sponsor six cents six cents. The account engagement platform helps you identify accounts that air in market for your solution. Prioritize your efforts, engage buyers the right way with highly relevant messaging and measure what actually matters with the six cents platform you are able to get into more deals, improve, win rates. Increase overall pipeline and optimize budget. Spend toe learn Mawr, visit six cents dot com slash revenue Collective. Alright, let's do this Episode six of Is this a good time? Great. So I'm so happy to have Tilda Mojo with us. Tilda is is joining us. She is the electron ICS and media category director for eBay. UK has had an amazing 11 year stint with eBay. So excited to hear about that. And, uh, and where you currently Where you currently living? Hello, Brandon. Very nice to be here. I am based in in the UK, and I live in the southwest of London. A wonderful area close to a park so great for lock down. Oh, good, good. Well, it xcar certainly been interesting to see the difference between how things have developed with co vid in London versus here in the US and specifically here in New York. So,..., you know Justus hard. But But perhaps, uh, perhaps you're a little bit ahead of the U. S. In terms of coming out of this, I'm not sure if you feel the same way. We can't wait. I think any day that we come out of it will be celebrated here. Great, Great. Well, look as we do here on the podcast. All meat, No fillers. So let's just jump right in. So what is your what? Your current role and how did you get into that role? Give us a little bit of your bio. Great. My current role is in electron, ICS and media, and it's around helping small and medium businesses and large brands and retailers so leverage D by platform on grow their online presence. It's a really exciting time, and it it it's a great time to be able to partner with so many businesses in the UK on help them grow. How I got to This well, even has been on a journey migrating from a consumer to consumer auction site as we started in the U. K 25 years ago to where we are today, where majority of our business is business to consumer, and it is via companies who sell their products with a great service and a great price, too. Toe online shoppers. So I joined eBay in an attempt to bring hands on industry experience and on a culture of rolling up your sleeves and getting on with things and doing what needed to be done for for the next, for the next strategy of the business. So I've been in various roles working with business sellers. Thio help them improve their service for online selling to help them exports to different markets to help small and medium businesses come migrate from offline to online and start selling anyway. And then finally, I joined our... team, which was a new organization set up a few years ago. Toe help If they become more like a retailer and that's my current role. We have bean building different capabilities from how you run a promotion online. How do you trade online to then how do we acquire and help businesses come on board? And now we're starting a very exciting program, which is at the cross section off Great value, great deals, but also great sustainability message as well. It's ah, it's called certified Refurbished, and it's coming to the UK on the 15th of February. Oh, nice, cool. Well, I don't know if this may or may not run before after that, but go check it out of its after and and sight to see that. And so eBay is not a name that I always think of to go to first when I'm trying to purchase something you know from a business purchase, something new. And perhaps that's a new message for some of the listeners. So that's that's great to hear. We all know that in your career it takes both hard work and luck to get to where you are. So give us an example of each of those in your success. I couldn't agree with you more. Andi. Often this realization of hard work and luck comes in hindsight. When you're in the moment, it doesn't always feel like that. Uh um, Well, let me start with luck with I have to say at the time, I didn't experience as as such for sure. I think it was hard work in the moment. And then and then we later realize it's lock or a bit of both. Well, um, well, when I was finishing my MBA, I really wanted to go back to my home country, and that was the time when the Internet bubble burst back in 2000 and three. There weren't many jobs around there, and my country the businesses in my country definitely...

...didn't want to pay an MBA salary. So the job offer I got waas to go to Paris on and country just another comparison between So I'm originally from Bulgaria. Okay, Andi which is for those in the US which is in the southeast, off of Europe, right north from Greece and Turkey on DSO. I didn't MBA in Barcelona, so I was living in Barcelona, starting to feel somewhat homesick, looking forward to going back home. And then the job offer I I took was in Paris. So on the one hand, I thought, Oh, no, it's not exactly my plan. But on the other hand, I thought, Well, my French is a bit rusty. It was passed if I learned it in school, but I didn't really speaking. So I thought, how lucky for me I'm going to brush up on my French and learn my friend properly on bond. Andi, I joined on my first day in the company. I was hired by by the Global VP who sat in the U. S. And I met my actual boss when I started on my first day, and it turned out my boss didn't speak in English. Hey, only spoke French. So in hindsight as you asked me before in hindsight, that was lucky because in two months I was fluent and fully operation. I mean French, right? But at the time in those first two minds, this did not feel very lucky. Uh, do you speak multiple languages now? Are you English? Yes, I do. I speak Spanish, French on Russian, which I learned in school so a long time ago. Wow, that is incredible. And has that helped your career? I mean,... know, is there a specific instances where you're, you know, ability to be Multilingual is help. It has helped enormously. Yes. I mean, first of all, doing business when you can speak your customers or your partner's language opens doors, builds trust so much quicker. But it also has given me an insight into how people in a different culture think, or what will be the considerations that they would have to doing business, which can be very different from the Carter I'm coming from on. Also, being with such international background has helped me in the other direction off being able to take a step back and be a bit more neutral in a conflict situation on bond. Take a distance when the situation is to heat it on. Be the bridge between different parties. So I would recommend it to anybody who's thinking about learning a new language. Go for it. It's amazing. I love that. I know a lot of people have picked up, you know, do lingo are all these things during covert time? Try to try to do something. Build a skill, maybe a language. A little bit of a lost art. Because it feels like 20 years ago, you could do business Onley in the language of the country. And now it feels like you could do business in English almost anywhere. I love that. This has helped you in your career so quickly so that we keep to our very strict schedule here. Tell us about the hard work side of things. How do you know what you from this real hard work? All right. Thank you for asking that right. So I love starting a job that I don't know how to dio andi. Uh, this implies a steep learning curve, but for me, it's part of the excitement on probably three e. One of the best examples I have is I took over the automotive parts and accessories category, T Bay. I didn't know anything about that industrial category, and my predecessor had left the business Ah, few months before that, and there was no handover and now industry connections. So it was I had to start...

...from scratch on. But it was a lot of hard work. It felt a lot off. Peace is needed to be put together, and I had to learn on so many different levels. But I was eager to learn it was I like the challenge of trying to figure it out on duh, step by step, I listened to customers, mentors, businesses who are selling on eBay in that category, and they were only too happy to tell me about everything that was wrong with the categories. So I built my strategy from strong customer insight on that made it a lot more credible, actually, and a lot stronger. It wasn't my opinion. It was what my customers wanted to see from eBay. So it was not such a great lesson. Just like, you know, if you find yourself in an awkward position where you don't know what to do. Ask the people who you're selling to what they want, right? Like, how simple is that? Ask the people who buy your stuff, what they want to see out of out of your product or your service, and it will generally pointed in the right direction. I love it. And so you know, of course, there's all these sales and marketing tactics that we learn along the way. Give us something that the revenue collective folks can kind of use, you know, tomorrow. That would be a kind of a good tactic that they can impart on their own jobs. Well, you already drew such a good inside from my story by saying, Ask your customers, Andi. I couldn't agree more. That is probably the best one. But if I have to add another one, I would say, and especially I find relevant in the time we're living. Now is the power of marginal gains. It's improving every tiny bit of yourselves pipe pipeline by 1% but every step of the way a little bit it amounts to so much more than waiting for a big breakthrough. I I love this advice. I wish I could take... myself. I always feel like I have toe move it 20% to make an impact. But this is This is great advice. Well, so now we're into the quick hitter questions real quick. Give us any any key positions that you're hiring for. Maybe there's some folks listening that would love to come work with you. Excellent. We are hiring for business development managers. Andi. What this means is managers who will bring all the amazing businesses on the high street or offline onto eBay and help them open a new Cells channel this year. So particularly, obviously, I'm biased. I would like a business development manager for the electron, ICS and media category. There are other other categories recruiting as well. Um, so So what do we need for that? It's really the typical hunter mentality, somebody who is able to go and don't leave a stone unturned to find all the opportunities and win them and bring them onto eBay. And the other part, I would say important in that in that area is to have a genuine interest and engagement with the Bay to to know who we are and what what we are about. I like that. Yeah, knowing the product before you joined the company makes a lot of sense. Love that. And any any shout outs of people who you kind of, you know, you know, follow their content and love kind of hearing about what they're doing or their thought leadership and the folks that that you would want to shout out. But definitely a shout out for Chris Nina, Amazing sales coach and trainer. I met Chris at the Revenue Collective in my first month, joining the revenue Collective, and he's been incredible in helping me grow my team's sale skills. So definitely recommend. Connect with him and see see what he's doing at relentless growth. Andi also shout out Thio Verne, Vernon Bob for his...

...incredible energy and passion and conviction. Really great sales leader on duh. He has some video material on YouTube. I think that can be reached Arlington or revenue collective as well you can find in London chapter Uh, Tomlinson is the London chapter head on. He's such a revenue Collective bureau. Any question I have I got to Tom, I love that. Isn't that just the best part of this thing is is if there's a question you have about something, there's somebody in the organization, maybe even in your chapter, who knows an answer or at least can point in the right direction. It's what I love about it, and and I never feel like I don't have a resource. So very cool. Well, this has been awesome. You know, I always ask this one last question because I'm a restaurant person. But give me a place that you, you know, restaurant that maybe we know or don't know. But we should go visit next time we're in London or anywhere. Really in the world. Fantastic. Yes. Um, actually, going out to a nice restaurant is something that I miss. I can't wait. Wait, Do that again. But before locked down, I really enjoyed zest. Is that it's in northwest London s Oh, well, JW three zest. You will. You will find it. It's a really great Mediterranean cuisine, modernized with combining various flavors and ingredients. It sounds bright and lovely. Thinking of zest. That's great. Well, we'll check it out. Hilda, I'm so great to have you so great to get to know you better and, uh, I'm excited for your journey and and the next steps on it. Um, congrats on everything. And we'll see around the halls of revenue Collective. Thank you very much, Brandon. Thank you. All...

...right, that's our show. Thank you so much for listening. If you love the show, please rate and review in the apple podcasts or Spotify app. Send it to some friends and make sure to please smash that subscribe button. A reminder This episode was brought to you by six cents, Powered by AI and Predictive Analytics. Six cents helps you unite your entire revenue team with a shared set of data to achieve predictable revenue growth. Had a lot of fun today. Hope you did too. Now get out there and crush your numbers.

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